Jessica Maree Gordoun
Managing Director – Retail
OurPEOPLE
At Ranged, we have assembled a team that includes brand owners and operators, former retail category managers, as well as specialist legal and financial advisors who have extensive ‘hands on’ Consumer Goods sector experience.
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Retail & Export
Experience:
Finance, Category Management and Strategy at Coles
Key Focus:
Supporting brands scale growth and leading data driven strategies. Coles lead
Signature Strength:
Commercial balance between brands & retailers and Excel Sheets/Numbers
Experience:
Commercial Lawyer at Baker Mckenzie, Retail Operations at General Pants Group, Owner and Export Sales at Slim Secrets (exited 2022)
Key Focus:
Helping brands grow & scale sustainably both domestically and in international markets
Signature Strength:
Broad skill set and strong network across FMCG and with investors
Experience:
Category Management Woolworths, Consulting across Retail, Manufacturing, Real Estate and Acquisitions
Key Focus:
Igniting sales and distribution for Brand partners across Woolworths Group and major retail.
Signature Strength:
Relationships, Network and Negotiation.
Experience:
Merchandise and Operations at The Reject Shop
Key Focus:
Data analysis, insights, commercialisation and online
Signature Strength:
Storytelling through data and retail optimisation advisory
Experience:
All aspects of Supply Chain across FMCG, Dairy, Telecommunication, Defence and Pharmaceutical sectors
Key Focus:
S&OP Planning and Implementation, Warehousing, Transportation, Network Design, and Procurement
Signature Strength:
Designing practical solutions within real world constraints
Experience:
Category Management and FMCG, Coles, Asda and Far East sourcing
Key Focus:
Helping ambitious brands achieve their growth potential across all Channels
Signature Strength:
Relationships, Network and making the complex simple
Experience:
Category Management at Coles and Tesco; Commercial Strategy at Kraft Heinz
Key Focus:
Driving sales growth for our brands in Coles
Signature Strength:
Data-led strategic growth plans
Experience:
Category Management, Strategy & Tranformation, eCommerce Trading
Key Focus:
Driving incremental growth across Coles Group & the broader eCommerce market
Signature Strength:
Large breadth of experience within Coles, unique knowledge and intel on maximising sales throughput online
Experience:
Category Management, Strategy, Product Development, Tesco, Woolworths, Aldi & P&C
Key Focus:
Delivering growth for our brands at Woolworths Group
Signature Strength:
Relationships, Negotiation and Strategic Delivery
Experience:
22 years working in Pharmacy across Retailers, Wholesalers and for Big Pharma sales Including: Aspen Pharmacare and Sigma Pharmaceuticals
Key Focus:
Big sales opportunities in the pharmacy and P&C retail sector
Signature Strength:
Deep channel knowledge and building new retailer partnerships
Experience:
Category Management within major supermarkets (Woolworths, Costco & Aldi) and P&C
Key Focus:
Strengthening supplier choice in the better for you sections and driving category disruptors in the channel
Signature Strength:
Building strong relationships with both brand and retailer
Experience:
Commercial FMCG professional with 20+ years’ experience across Woolworths Group, alongside founding and growing an independent fashion brand over 11+ years.
Key Focus:
Leading retail growth strategies, category execution and commercial partnerships across Woolworths and Metro for high-growth FMCG brands.
Signature Strength:
Strong commercial acumen with expertise in retailer negotiations, category strategy and driving scalable growth within complex retail environments
Experience:
5+ years working on FMCG leader brands in the pharmacy channel
Key Focus:
Develop and Grow commercial alliances and partnerships
Signature Strength:
Creativity optimizing sales
Experience:
10+ years' experience driving international growth for FMCG, health, wellness and beauty brands across Asia, the Middle East and emerging global markets.
Key Focus:
Building international retail and distribution partnerships while accelerating export growth for Australian consumer brands across global markets.
Signature Strength:
Developing market entry strategies and securing high-value retail partnerships through commercially driven relationship management.
Experience:
30 years in demand planning, logistics and systems for reputable brands such as Swisse, Vitality and Sukin
Key Focus:
Ensuring brands are well set up for success from an ordering and operations perspective
Signature Strength:
Analytics, forecasting, demand plans, stock management and cash flow
Experience:
Demand planning across eCommerce and retail, managing large SKU portfolios and driving forecast accuracy and availability.
Key Focus:
Forecasting, inventory optimisation, and aligning planning with commercial and growth objectives.
Signature Strength:
Translating data into commercially driven decisions that balance availability, risk, and working capital.
Experience:
Leading sales administration across premium FMCG brands
Key Focus:
Sales administration, online optimisation, order processing
Signature Strength:
Detail Orientation, Pragmatic Execution and Understanding of the FMCG market
Experience:
NPD Commercialisation, Trade Activations, and FMCG, Asahi and Carlton & United Breweries
Key Focus:
Accelerating brand momentum into retail outcomes through strategic commercial partnerships
Signature Strength:
NPD strategy and building genuine, winning relationships
Experience:
Driving strong sales growth and building client relationships across multiple industries
Key Focus:
Collaborating with retailers and partners to maximize promotions and drive incremental sales
Signature Strength:
Effective communication, adaptability, and a team-centric approach to delivering results
Experience:
Retail sales/customer service and support with a focus on customer engagement, relationship building, and sales performance.
Key Focus:
Driving brand growth through digital marketing, content creation, and social media management.
Signature Strength:
Creating digital content and managing social media platforms to strengthen brand identity and engagement.
Experience:
Brand activation and campaign delivery across FMCG including Red Bull.
Key Focus:
Collaborating with retailers and partners to maximise promotions and drive incremental sales.
Signature Strength:
Strong communication, relationship- building and a hands-on approach to execution.
Experience:
Graphic design, branding design and strategy for brands across retail, hospitality, wellness and more
Key Focus:
Supporting Ranged, brand partners and retail partners in graphic design
Signature Strength:
Design efficiency, brand aesthetic management and design strategy
Experience:
Comprehensive knowledge across marketing, branding/advertising and visual communication design
Key Focus:
Marketing Coordination and Social Media management
Signature Strength:
Utilising marketing platforms to ensure business/brand growth, developing content that showcases brand identity and effective advertising strategies
Experience:
Project Management, Stakeholder Engagement in Renewable Energy, & building relationships across industries
Key Focus:
Supporting Managing Directors and teams work smarter through project coordination, HR support, expense management, and process optimisations
Signature Strength:
Turning scattered priorities into clear, well-run systems for success.
Experience:
Office and admin support
Key Focus:
Supporting the team with admin related tasks.
Signature Strength:
Organisation and support across the board.
Experience:
Administrative and Retail Sales across FMCG and educational services
Key Focus:
Optimizing sales processes and efficient data management.
Signature Strength:
Attention to detail and data driven approach to problem-solving.
Experience:
Retail analytics and inventory insights, with experience analysing sales and stock data across large SKU ranges at Viva Energy Retail
Key Focus:
Transforming data into actionable insights to support category performance, range optimisation, and commercial decision-making
Signature Strength:
Translating complex data into clear, structured insights that drive business outcomes
Experience:
Detail-oriented in data operations and customer service.
Key Focus:
Optimising data analytics and adaptive problem-solving.
Signature Strength:
Technology mastery and business data transformation.
Experience:
Wholesale Warehouse Associate at Lynch Group, distributors of Floral products to Coles, Woolworths and Aldi 4th Year Business Student at RMIT University
Key Focus:
Supporting informed decision making through analysis and presentation of data
Signature Strength:
Utilisation of Excel/Google Sheets accompanied with critical analysis
Experience:
Recent Economics graduate and experience in data driven industry
Key Focus:
Improving the efficiency of the commercial and sales departments
Signature Strength:
Attention to detail and good communicator
Experience:
Hands-on experience working with FMCG brands, ensuring product quality is maintained
Key Focus:
Optimising efficient and accurate sales processes
Signature Strength:
Utilising analytical frameworks and key attention to detail to support informed decision making
Corporate Advisory
Experience:
Corporate Finance at Pitcher Partners, Corporate Development at Rentokil Initial Plc
Key Focus:
Ensuring our brands are financially positioned to achieve their goals
Signature Strength:
Simplifying complex scenarios to deliver practical, commercially advantageous outcomes
Experience:
8+ years in senior Corporate Finance roles at Pitcher Partners. A member of the Institute of Chartered Accountants Australia
Key Focus:
Delivering great financial outcomes for brand partners
Signature Strength:
A practical, outcome driven approach to finance and corporate advisory engagements
Experience:
Analyst at Deloitte, Financial Modelling, Capital Raises and Strategy support in Healthcare and consumer sectors
Key Focus:
Supporting Clients with Corporate advisory support assisting them with their key initiatives at various stages of their company's journey
Signature Strength:
Combining Analytical rigor with commercial insights to support informed and high impact decisions
Experience:
Assisting with modelling, valuations and transaction support.
Key Focus:
Supporting transactions through financial modelling, valuation analysis, and Developing clear, data-driven insights through financial models and market research.
Signature Strength:
Organised and reliable, able to work efficiently with financial data and transaction materials.
CFO & Business Advisory
Experience:
Over 15 years as a Chartered Accountant and General Manager, spanning private business and family advisory at Pitcher Partners, operational leadership at a multi-site luxury hospitality business across Melbourne and Sydney, and volunteer governance roles with national not-for-profits.
Key Focus:
Helping founder-led businesses understand their numbers, build strong teams and turn their goals into measurable outcomes.
Signature Strength:
Bringing strategic leadership, commercial acumen and a people-centred approach together to deliver clarity and impact — balancing results, customer outcomes while prioritising growth and wellbeing.
Experience:
19 years in both public practice and senior commercial accounting roles. Member of the Institute of Chartered Accountants Australia. Executive MBA (AGSM).
Key Focus:
Dedicated to helping businesses optimise cash flow, improve processes, manage risks, and provide actionable insights for better decision-making.
Signature Strength:
Ability to lead finance functions and drive business growth through strategic financial management and process improvements.
Experience:
Private Clients and Tax Advisory at Pitcher Partners, Director at Core Growth Advisors
Key Focus:
Accounting and Tax Advisory
Signature Strength:
Debits, credits and tax planning
Experience:
Finance function discipline built through years of industry finance roles, and sharpened with CFO Advisory experience within Big 4 accounting and advisory firms.
Key Focus:
Leveraging both data and stakeholder's operational insights to drive growth through meaningful decision-making.
Signature Strength:
Understanding key financial and operational drivers, and collaborating to take action steps together.
Experience:
Private Tax, Deals and Advisory at KPMG, serving clients across real estate, agriculture, hospitality, healthcare, and not-for-profit sectors. Member of Chartered Accountants Australia and New Zealand (CA).
Key Focus:
Supporting businesses and family groups with tailored financial advisory and compliance solutions.
Signature Strength:
Delivering end-to-end financial support across cash flow, financial statements, tax planning, and financial modelling.
Experience:
Bookkeeping and financial management across service-based and retail industries
Key Focus:
Accurate reporting and strategic insights to support business performance.
Signature Strength:
Learning new systems, streamlining processes for greater efficiency.
Experience:
Hands-on experience in bookkeeping, tax, and financial management for service-based businesses and private clients
Key Focus:
Supporting clients with clear, practical accounting solutions tailored to their goals.
Signature Strength:
Strong technical foundations and a problem-solving mindset that brings clarity to complex financial matters.
Experience:
Background in accounting advisory, audit and assurance, and financial analysis.
Key Focus:
Supporting businesses with financial reporting, cash flow insights, tax planning and data-driven analysis to improve decision making.
Signature Strength:
Turning complex financial data into clear, actionable insights.
Legal & Regulatory
Experience:
Corporate Advisory / M&A Lawyer at Nicholson Ryan Lawyers and Thomson Geer
Key Focus:
Supporting the growth of our brands through their lifecycle, from early and expansion stage to exit
Signature Strength:
Commercially minded, pragmatic and collaborative approach to dealmaking, with a view to maximising client outcomes
Experience:
Litigation and Dispute Resolution Lawyer
Key Focus:
Strategy and outcomes
Signature Strength:
Sharp advocacy and efficient problem solving
Experience:
Experience:
20+ years across complementary medicine and functional foods, with deep regulatory and compliance expertise spanning Australian and international markets.
Key Focus:
Key Focus:
Helping complementary medicine and food brands navigate regulatory requirements, manage compliance risks, and establish clear pathways to market.
Signature Strength:
Signature strength:
Turning complex regulatory recruitments into practical, commercially focussed solutions that balance compliance with business objectives.
Experience:
Commercial and corporate advisory lawyer with a primary focus of mergers and acquisitions at Nicholson Ryan Lawyers
Key Focus:
Delivering practical legal advice to clients in a clear and digestible way
Signature Strength:
Taking a pragmatic, results-driven approach that balances legal protection with clients' commercial objectives
Experience:
Litigation and Dispute Resolution Lawyer
Key Focus:
Pre-litigation strategy
Signature Strength:
Methodical analysis of issues and client focused strategy.
Experience:
Employee onboarding, operations and HR support across multi-site organisations.
Key Focus:
Enhancing employee experience through clear communication, structured onboarding, and reliable outcome delivery.
Signature Strength:
Strong stakeholder engagement, relationship building and people-centred process improvement.
Services
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